How to Resolve The "You cannot access the app till you log in to www.facebook.com and follow the instructions given" Error

Error

You see the following error message when trying to use the Easy Ads for Facebook Ads app:

You cannot access the app till you log in to www.facebook.com and follow the instructions given

Cause

This error occurs when one of your advertising assets has been restricted from advertising.

This could be your:

Ad Account (Most common)
Payment Method (Most Common)
Facebook Page
Instagram Account Associated with Facebook Page
Pixel or Dataset
Business Manager

Facebook requires you to review and appeal the restriction before regaining access.

Solution

Follow these steps to resolve the issue and restore access:

Step 1: Log in to Facebook

Go to www.facebook.com and log in with the account connected to your ad account.

Step 2: Check Account Quality

Visit Facebook’s Account Quality.
Look for any violations, restrictions, or disabled assets.
Click on the affected ad account to review the details.

Step 3: Submit an Appeal

If your ad account has been restricted:

Click Request Review or See Details on the restriction notice.
Follow the instructions to submit an appeal.
Provide any necessary documentation or explanations.

Step 4: Wait for Facebook’s Response

Appeals typically take 48-72 hours, but some cases may take longer.
Check your Support Inbox (Facebook Business Help Center) for updates.

Step 5: Try Accessing the App Again

Once your restriction is lifted:

In a new browser tab, go to facebook.com and log out and back into Facebook.
In a new browser tab, open the Easy Ads App and resume advertising as usual.

Related: Getting Started with Easy Ads for Facebook Ads.

Additional Tips

If your appeal is denied, you may need to create a new Business Manager or use another Business Manager.
Ensure your ads comply with Facebook’s Advertising Policies to prevent future restrictions.
Contact Facebook Support if the issue persists after following all steps.

Related: Complete Business Manager Guide

By following these steps, you should be able to resolve the issue and regain access to your advertising tools.

Updated on: 29/01/2025