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@ Building a cross-platform campaign

Building a cross-platform campaign


You can build campaigns for Meta and TikTok in the same builder view.


How to add another platform


  1. Create your first campaign (Meta or TikTok)

Scalify Builder

  1. Click Add platform in the top left

Across Platforms Campaign Creation in Builder

  1. Select the other platform

Platforms selection in Scalify Builder


  1. Set up the new campaign, ad sets, and ads

Campaign creation in Scalify Builder


Both campaigns appear in the same builder. This lets you see your full advertising strategy across platforms.


Why use cross-platform


  • Plan your Meta and TikTok ads together
  • See how campaigns on different platforms connect
  • Launch everything at once



  • Adding Meta ads to a campaign
  • Adding TikTok ads to a campaign
  • Mapping out a full funnel

Updated on: 10/12/2025

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