How to Change Your TikTok Identity Connected?

Your TikTok identity is a key element of your TikTok ads. Therefore, connecting the right one is critical.

If you selected the wrong TikTok identity for your ads, you can easily change it through the following steps:

Case 1: Connecting a New Custom Identity.

To change your custom identity, here is how:

1. Open the "Easy Ads for TikTok" app.
2. Click on "Create Identity".
3. Add a name and an image to create your new custom identity.
4. Click on "Save".

Once you are done, you'll have a new custom identity to use in your ads. You'll just need to select it. 😍

Case 2: Connecting a TikTok Profile Identity.

However, if you want to change your profile identity, here is how to do that:

1. Open the TikTok Profile you want to connect to in a tab.
2. Go back to Easy Ads, and click on "Disconnect," which you'll see in front of your TikTok profile name.
3. After disconnecting the TikTok profile, you can connect a new one by clicking on "Connect TikTok Account".
4. Follow the instructions, and you'll see the new TikTok account connected. Also, it will automatically be added as your new TikTok identity.

A Common Question: How to Change the TikTok Identity After Launching the Ads?

If you've already launched your TikTok campaign, but you still want to change the TikTok identity used. Here is how to do that:

1. Open the "Easy Ads for TikTok" app and click on your TikTok campaign.
2. Click on "Settings".
3. Click on "TikTok Accounts".

There, you can follow the same steps mentioned above to change the identity connected.

Do you Still Need help?

No worries! You can contact our support team at support@easyadsapp.com. We would love to help!

Updated on: 15/10/2025